Design Concept

The theme of the Shenzhen Fringe Festival is "Fringe Extraordinary", which represents the diversity and change of the event. The subject of the festival is like a planet, taking different forms and using imagination to showcase various forms of creativity and art.

The designers have used grass as the primary material to emphasize the ordinary nature of being as small as a weed, while also highlighting its extraordinary power.
Grass possesses endless adaptability, vitality, and possibility, regardless of the environment it is in. The designers have used the eye element to maintain the visual identity of the Shenzhen Fringe Festival in previous years.

The eye represents the perspective of every participant and symbolizes the festival's eagerness to explore the art and culture hidden in the city. The festival is committed to "discovering the ordinary" and presenting it extraordinarily.